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Best Business Growth Books

Leadership: The Leadership Challenge by James M. Kouzes, Turn the Ship Around by David Marquet, Multipliers by Liz Wiseman with Greg McKeown, Entreleadership by Dave Ramsey, The Motive by Patrick Lencioni, Developing the Leader Within You, and the 21 Irrefutable Laws of Leadership, both by John Maxwell, Daring Greatly by Brene Brown, Start With Why, and Leaders Eat Last, and The Infinite Game all by Simon Sinek, and Leadership and Self-Deception by The Arbinger Institute

Culture: The Advantage, and The Ideal Player, both by Patrick Lencioni, The Culture Code by Daniel Coyle, No Rule Rules by Reed Hastings and Erin Meyer, The Best Place to Work Ron Friedman, Good to Great by Jim Collins, First Break All the Rules by Marcus Buckingham and Curt Coffman, the 4 Disciplines of Execution by Chris McChesney, Sean Covey, and Jim Huling, Principles by Ray Dalio, Be Our Guest by the Disney Institute with Theodore Kinni, Never Lose a Customer Again by Joey Coleman, and Superfans by Pat Flynn.

Strategy: Playing to Win by A.G. Lafley and Roger L. Martin, Good to Great by Jim Collins, Blue Ocean Strategy by W. Chan Kim and Renee Mauborgne, Competitive Strategy and Competitive Advantage both by Michael E. Porter, The E-Myth Revisited by Michael Gerber.

Marketing: The 1-Page Marketing Plan by Allan Dib, Marketing Made Simple and Building a Storybrand both by Donald Miller, Expert Secrets by Russell Brunson, This is Marketing by Seth Godin, Youtility, and Hug Your Haters, and Talk Triggers, all three by Jay Baer, Value Proposition Design by Alexander Osterwalder, Yves Pigneur, Gregory Bernarda, and Alan Smith, The Narrative Gym by Randy Olson, Marketing Rebellion by Mark W. Schaefer, The 7 Levels of Communication by Michael J. Maher, Don't Make Me Think by Steve Krug, Content Inc. by Joe Pulizzi, Digital Marketers Sound Off by Matt Chiera, Growth Hacker Marketing by Ryan Holiday, and Email Marketing Rules by Chad S. White.

Sales: The Ultimate Sales Machine by Chet and Amanda Holmes, The Challenger Sale by Matthew Dixon and Brent Adamson, Way of the Wolf by Jordan Belfort, The Only Sales Guide You'll Ever Need by Anthony Iannarino, Crushing It by Gary Vaynerchuk, 80/20 Sales and Marketing by Perry Marshall, and Jeffrey Gitomer's Little Red Book of Selling.

Finances: Financial Intelligence by Karen Berman, Profit First by Mike Michalowicz, The Psychology of Money by Morgan Housel, Rich Dad Poor Dad by Robert Kiyosaki, The Total Money Makeover, and Financial Peace Revisited, both by Dave Ramsey.

Innovation and Entrepreneurship: Testing Business Ideas by David J. Bland, Alexander Osterwalder, Alan Smith, and Trish Papadakos, Blue Ocean Strategy by W. Chan Kim and Renee Mauborgne, Driving Eureka! by Doug Hall, The Startup Owner's Manual by Steve Blank, Disciplined Entrepreneurship by Bill Aulet, Invent and Wander by Jeff Bezos, Zero to One by Peter Thiel, Business Model Generation by Alexander Osterwalder and Yves Pigneur, The Lean Startup, and The Startup Way, both by Eric Ries, Startup Communities by Brad Feld, and The Innovator's Dilemma by Clayton M. Christensen.

Business Beginner (including home businesses and freelancing): Will it Fly? by Pat Flynn, Expert Secrets by Russell Brunson, Launch by Jeff Walker, Choose, and Ask, both by Ryan Levesque, and The 4-Hour Workweek by Tim Ferris.

Business Growth Quotes

Culture eats strategy for breakfast (Peter Drucker).
Positioning is upstream from branding, you must determine your ideal position before you work on the brand (Get to aha! by Andy Cunningham).
Five competitive forces of business are threat of new entrants, bargaining power of suppliers, bargaining power of buyers, substitutions, and rivalry among existing businesses (Competitive Advantage by Michael E. Porter).
Business profit levers include products, productivity, payments, payables, customer acquisition, and customer retention (Opportunity Truth by Jason A. Krause).
Education based marketing attracts way more buyers than you will ever attract by trying to sell them your product or service, because you are teaching them something of value. If the information is useful it positions you in the mind of the buyer as more of an expert. You can present the educational information in a way that the it sells your product or service better than a sales pitch (Chet Holmes, The Ultimate Sales Machine).
Just like good leaders who don't push but pull, a great salesperson pulls someone, serves someone through a process (Entreleadership, Dave Ramsey).
Great salespeople build value... their most important traits are mindset, perseverance, and creativity (Grant Cardone).
The salesperson of the future is interested in people - all people, not just prospects. The focus here is on giving not taking (The Social Media Sales Revolution by Landy Chase and Kevin Knebl).
A StoryBrand integrates the 'hero's journey' into your marketing and organization to help make more sales. This includes a character with a desire, who encounters a problem, then finds a guide, who offers them a plan and calls them to action, that helps them avoid failure and reach success (Building a StoryBrand by Donald Miller).
A good value proposition includes the product or service, a customer segment, an important job, increasing a gain, and decreasing a pain... "Our ___ help(s) ___ who want to ___ by ___ and ___" (Value Proposition Design by Alex Osterwalder, Yves Pigneur, Greg Bernarda, and Alan Smith).
Extraordinary results become possible when where you want to go is completely aligned with what you do today (The One Thing by Gary Keller and Jay Papasan).
Innovation is something meaningful and unique, and can be a product, service, or process (Driving Eureka by Doug Hall).
The three key approaches to innovation are the profit levers, strategy, and the business model (Opportunity Truth by Jason A. Krause).
A business model is how a business makes money and it has nine parts, a customer segment, value proposition, customer relationships, channels, key partners, key activities, key resources, revenue stream, and cost structure (Business Model Generation by Alex Osterwalder and Yves Pigneur).
A business model is how a business makes money and it has nine parts, a customer segment, value proposition, customer relationships, channels, key partners, key activities, key resources, revenue stream, and cost structure (Business Model Generation by Alex Osterwalder and Yves Pigneur).
Innovating strategy can be considered value innovation, which includes a four actions framework to adjust value and the six paths framework to help think through remaking market boundaries (Blue Ocean Strategy by W. Chan Kim and Renee Mauborgne).
About 94 percent of quality issues are because of the system and only about 6 percent are because of people (Out of the Crisis by D. Edward Deming).
A venture business innovates new products or services and creates a market, while a traditional business serves known products in a known market (Opportunity Truth by Jason A. Krause).

Business growth is supported by leadership growth.

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